Google Ads — Only

WE RUN
GOOGLE
ADS.

Just in Marketing is a specialist Google Ads agency. No SEO, no social, no fluff — just high-performance paid search that moves the needle on your business.

400%+
Average ROAS
10+
Years experience
95%
Client retention

What we do

ONE CHANNEL.
MAXIMUM FOCUS.

Every euro of your ad budget goes through Google. We make sure every cent of it works as hard as possible.

01

Search Campaigns

Intent-driven campaigns targeting buyers the moment they're searching. We handle keyword strategy, match types, ad copy, and relentless negative keyword management.

02

Performance Max

We build, train, and optimise PMax campaigns with the right asset strategy, audience signals, and budget logic — not just a black box that spends your money.

03

Shopping & Feed Ads

Product-level campaign architecture driven by your actual margins, not just revenue. We optimise feeds, segment by profitability, and fight for every impression share.

04

Conversion Tracking

Campaigns are only as good as the data feeding them. We implement airtight tracking via GA4, GTM, and enhanced conversions so every decision is based on clean numbers.

05

Audience & Remarketing

From customer match lists to RLSA layers and Demand Gen, we build full-funnel audience structures that recapture intent and extend reach to high-value lookalikes.

06

Reporting & Strategy

Weekly updates, monthly strategy calls, and a 90-day sprint framework. You always know where your budget went and what the next move is.


Why us

THE CASE FOR
FOCUS.

Most agencies spread your budget across every channel and call it strategy. We do the opposite — and the numbers prove it works.

01

Business before channel

The channel is just the tool. We start with your margins, customer lifetime value, and business goals — then we build the campaign architecture around that, not the other way around.

02

Concentration beats diversification

A limited budget spread across five channels builds five mediocre programmes. The same budget on one channel — mastered completely — builds one exceptional one.

03

Uncomfortable honesty

If your margins don't support your CAC, we'll tell you. If a product shouldn't be in campaigns, we'll pull it. A hard conversation now is worth more than a polished report that changes nothing.

04

No account managers between us

The specialists who built your campaigns are the specialists you talk to. Every update, every call, every decision — direct line, zero translation layer.

05

90-day sprint rhythm

We set a single strategic focus every quarter. One goal, measured monthly, evaluated on day 90. This keeps every sprint sharp and prevents the slow drift into "just maintaining" an account.


Proven results

REAL CLIENTS.
REAL NUMBERS.

No cherry-picked screenshots — these are representative results across our client portfolio.

Sports & Fitness 3 months
524%
ROAS
€274K
Revenue
€52K
Ad spend

Health & Wellness brand · Haarlem, NL
Luxury Furniture 6 months
421%
ROAS
€168K
Revenue
€40K
Ad spend

Premium furniture retailer · Groningen, NL
Skincare 4 months
389%
ROAS
€70K
Revenue
€18K
Ad spend

Beauty & skincare brand · Utrecht, NL
Lead Generation 5 months
475%
ROAS
€156K
Revenue
€33K
Ad spend

E-commerce store · Assen, NL

The team

THE PEOPLE IN
YOUR ACCOUNT.

A small team of senior specialists. No juniors running your account. No handoffs. The faces you see here are the people you speak to.

JJ
Justin Jonkman
Founder & Google Ads Specialist
10+ yrs experience
LL
Laurence Laurent
Google Ads Specialist
E-commerce & Shopping
MV
Marco Visser
Google Ads Specialist
Lead Gen & B2B
SC
Sophie Clarke
Tracking & Analytics
GA4 & GTM

How we work

THE SPRINT
FRAMEWORK.

Every engagement runs on 90-day sprints with a single strategic focus. Clear goals, monthly check-ins, honest reviews.

01
Business Audit
Before we touch a campaign we map your margins, bestsellers, customer value and the P&L logic that should drive every bid decision.
02
Sprint Goal
One clear focus for 90 days — growth, efficiency, or new market entry. We don't try to do everything at once.
03
Build & Launch
Campaign architecture, tracking setup, feed optimisation, audience layers — built from scratch to match your sprint goal.
04
Weekly Cadence
Slack updates every week. What changed, what we tested, what we're watching. Response within 4 hours on any working day.
05
90-Day Review
Did we hit the goal? Honest evaluation, no spin. Then we set the focus for the next sprint based on what the data is telling us.

READY TO MAKE
YOUR ADS WORK?

Tell us about your business. We'll be straight with you about whether we're the right fit — and what results you can realistically expect.